Obtaining the services of a website design company is perhaps the
easiest way to ensure that your business will have a corporate-looking
website. Web development experts can help you design a website
that will reflect your company's image. Hiring someone to design your
site is a practical move, too, especially if don't know anything about
creating web pages, designing graphics, and inserting hyperlinks
However, just because you have a fantastic-looking website doesn't mean that people will automatically come and visit it. As an aspiring Internet marketer, it is best that you realise early into the game that having a beautiful corporate website doesn't necessarily equate to earning huge profits. It is your duty to ensure that your website is generating web traffic and converting them into leads or sales. Therefore, it is best that you work closely with your website development company and tell your web developers what they need to do to create a nice-looking and converting website.
Instruct your website design company to keep everything simple. According to experts, 99% of web designers often use too many graphics and animations like Java and Flash. Instead of improving the site's performance, however, these aesthetically pleasing designs are actually dragging the website's performance down. They affect traffic generation, which may result in low search rankings and low conversion rates. Therefore, it is recommended that you minimise the use of flashy graphics during the web development phase.
Find out what keywords most people are using to search for your products or services by using web analytics tools. Once you know what these keywords are, tell your website development company to incorporate them in your content. This will help increase web traffic and improve your chance of finding new customers or making a new sale.
Ask your website design company to avoid including pages that redirect people to other pages. Always remember that one of your main objectives is to generate traffic and beef up your website's conversion rates. Automatically sending visitors to other pages or websites won't help you achieve these goals. Therefore, you and your web developers should be careful when setting up links on your website.
Your relationship with your chosen website design company shouldn't be a one-time affair. Your website should be updated every three months so instruct your web developers to make small change on each web page. You may be wondering why you have to create updates when everything seems to be working just fine. The reason for this is that search engines don't like stagnant websites. But if you update your site regularly, it will receive higher search rankings, which can help attract more clicks and visits.
More info:http://www.articlesbase.com/online-business-articles/working-with-a-website-design-company-the-rules-of-the-game-5738996.html
However, just because you have a fantastic-looking website doesn't mean that people will automatically come and visit it. As an aspiring Internet marketer, it is best that you realise early into the game that having a beautiful corporate website doesn't necessarily equate to earning huge profits. It is your duty to ensure that your website is generating web traffic and converting them into leads or sales. Therefore, it is best that you work closely with your website development company and tell your web developers what they need to do to create a nice-looking and converting website.
Instruct your website design company to keep everything simple. According to experts, 99% of web designers often use too many graphics and animations like Java and Flash. Instead of improving the site's performance, however, these aesthetically pleasing designs are actually dragging the website's performance down. They affect traffic generation, which may result in low search rankings and low conversion rates. Therefore, it is recommended that you minimise the use of flashy graphics during the web development phase.
Find out what keywords most people are using to search for your products or services by using web analytics tools. Once you know what these keywords are, tell your website development company to incorporate them in your content. This will help increase web traffic and improve your chance of finding new customers or making a new sale.
Ask your website design company to avoid including pages that redirect people to other pages. Always remember that one of your main objectives is to generate traffic and beef up your website's conversion rates. Automatically sending visitors to other pages or websites won't help you achieve these goals. Therefore, you and your web developers should be careful when setting up links on your website.
Your relationship with your chosen website design company shouldn't be a one-time affair. Your website should be updated every three months so instruct your web developers to make small change on each web page. You may be wondering why you have to create updates when everything seems to be working just fine. The reason for this is that search engines don't like stagnant websites. But if you update your site regularly, it will receive higher search rankings, which can help attract more clicks and visits.
More info:http://www.articlesbase.com/online-business-articles/working-with-a-website-design-company-the-rules-of-the-game-5738996.html
No comments:
Post a Comment