Tuesday 27 March 2012

Getting Search Engines to Index Your Website

All webmasters will frequently monitor their progress in a search engine ranking report to determine their websites performance, but all too often, some inexperienced webmasters may wonder how exactly search engines index and rank their pages. Indexing and ranking is performed by sophisticated algorithms that use robot programs called ‘spiders’ that crawl the internet and copy all the content from web the web pages it visits, and this is the information that will later be processed and indexed for future search results.
When search engine spiders visit and interpret a web page, they read it then follow any hyperlinks it finds to other pages within the same domain, and the spider returns to the website on a regular basis to look for changes – and the frequency of visits from the spider depends on the frequency of updates and overall importance of the site.
Everything the search engine spider finds is put into its index, which is simply a huge database that contains copy of every website the spider has crawled. Each time a web page is changed in any way, the index is updated so that it can provide the most up to date and relevant information in return to a search query.
Some website owners may check my positions in their search engine ranking report and find that there has been no increase in performance, and this may mean that their pages have not been indexed. There is a substantial time frame between a site being crawled and a site being indexed, but until a website has been included in the index it will not appear in the search results. Another factor to consider here is that search engine spiders may not be able to index your site purely because they do not know it exists, and this can corrected by submitting the website directly to the search engines for indexing, otherwise strong link building can make your site more visible to the spiders and thus find you.
At the point where a website has been indexed and is appearing in the SERPs, it may still have a very low ranking and be heavily buried under the competitor’s pages, and it is here that search engine optimisation (SEO) comes into play.
SEO is a process of refining a websites visibility online with the intent of achieving more traffic and success. This is not an easy task, especially since the search engine algorithms continue to change to combat artificially marketed sites, so SEO needs to be approached in an ethical manner with both human eyes and search engine bots in mind. Only this way can a webmaster reap the rewards and chart their progress when they check my positions for rankings.
One continuing factor for success however, is the quality of content. Web pages that target their audience through dynamic quality copy will not only grab the attention of their site visitors, but also aid the search engines to categorise and index it accordingly, leading to more promising statistics when you check my positions in a search engine ranking report.
If you want to achieve high rankings for your website, you will need to view your Search Engine Ranking Report, so visit the link to find out how to improve your site’s performance – Check My Positions

More info:http://internetbasedbusinessarticles.com/134041/getting-search-engines-to-index-your-website/

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